The admission ticket
Technical Search Foundations
Make every important page easy to crawl, render, understand and revisit.
What this engagement changes
Move from scattered activity to a visible, measurable system.
Resolve crawl waste, JavaScript dependence, performance bottlenecks, canonical conflicts and architecture issues.
Best suited to
- JavaScript-heavy or frequently changing websites
- Large sites with crawl waste or duplicate paths
- Teams planning a platform migration
Included
- Server-readable critical content
- Crawl and indexation control
- Core Web Vitals and accessibility
- Schema, canonicals and site architecture
What better looks like
Outcomes your team can recognise and use.
Important content is available in the rendered HTML
Search systems receive consistent canonical and indexation signals
Templates meet performance and accessibility expectations
Site architecture makes priority pages easier to find and revisit
How the work moves
A clear process, with decisions visible at every stage.
No black box and no hand-off to a junior account layer. You see what is being learned, changed and measured.
Trace
Follow important URLs from discovery through rendering and indexing.
Design
Define the target architecture, controls and template requirements.
Implement
Work with developers to ship fixes in safe, testable batches.
Verify
Re-crawl, inspect live rendering and monitor indexation after release.
Built around your commercial reality
The strategy changes when the evidence changes.
Priorities are reviewed against qualified visibility, assisted journeys, enquiries and revenue signals. Reporting explains what moved, why it matters and what should happen next.
Discuss your search problemQuestions before we start
Clear answers, before a proposal.
These are the practical questions teams usually ask when deciding whether this engagement fits.
Can you work directly with our developers?
Yes. Recommendations include reproducible examples, acceptance criteria and implementation review.
Does schema markup guarantee rich results or AI citations?
No. Structured data clarifies meaning but does not guarantee a feature, ranking or citation.
Do you cover Core Web Vitals?
Yes, where field data shows performance is limiting experience or visibility.
Can this support a migration?
Yes. Pre-launch mapping, staging review, redirect validation and post-launch monitoring can be included.